Guerrilla Marketing for the Home-based Business

Describes marketing techniques particularly effective for home-based businesses, emphasizing the importance of positioning, word-of-mouth advertising, direct mail, and customer service

Guerrilla Marketing for Mortgage Brokers

How to Steal Customers from Your Competition

In his groundbreaking book, certified guerrilla marketing coach Hancock teaches readers how to crush competitors and discover exactly why business slows down in tough economic times--and exactly what

Guerrilla Marketing For Dummies

Want to reach consumers in innovative ways? Guerilla Marketing For Dummies is packed with guerilla tactics and trade secrets for marketing your products or services like never before. From re-imaginin

Guerrilla Marketing for Nonprofits

Helps nonprofits compete for donations and boost public awareness through the application of low-cost battle plans, time-tested principals and relevant tactics and by utilizing the "seven golden rules

Guerrilla Marketing Attack

New Strategies, Tactics, and Weapons for Winning Big Profits for Your Small Business

This book will prepare small and medium-size businesses with vital information about direct marketing, customer relations, cable TV, desktop publishing, and much more.

Guerrilla Marketing for Free

Dozens of No-Cost Tactics to Promote Your Business and Energize Your Profits

The guru of the Guerrilla Marketing series, with over a million copies in print, teaches entrepreneurs how to market aggressively without spending one cent. Levinson, the authority on big-business mar

Guerrilla Marketing Online Weapons

100 Low-cost, High-impact Weapons for Online Profits and Prosperity

Shows how to promote a business on the Internet while applying proven marketing tactics, and explains how to use various software packages

Guerrilla Marketing, 4th edition

Easy and Inexpensive Strategies for Making Big Profits from Your SmallBusiness

When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hun

The Complete Idiot's Guide to Guerrilla Marketing

With the sky-high price of advertising and direct marketing, only Fortune 500 companies can afford to promote their products and services through traditional channels. Add to this problem the greening

Guerrilla Marketing Research

Marketing Research Techniques That Can Help Any Bu

Guerrilla Marketing Research destroys the myth that only big companies can afford marketing research. This addition to the Guerrilla Marketing series of books focuses on why small and mid-sized busine

Guerrilla Marketing Excellence

The 50 Golden Rules for Small-business Success

Offers practical guidelines for improving marketing style, and discusses the importance of persistence, precision, problem solving, research, timing, persuasion, and networking

The Best of Guerrilla Marketing--Guerrilla Marketing Remix

Reconnecting with such authors as Seth Godin from Guerrilla Marketing Handbook, The Father of Guerrilla Marketing, Jay Conrad Levinson, and co-author Jeannie Levinson, present fans and new guerrillas