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Gustav Mahler

GUSTAV MAHLER MEMORIES AND LETTERS MAHLER AS A CONDUCTOR 1910 by Alma Mahler PREFACE I WROTE this book many years ago, and my only reason for doing so was because no one knew Gustav Mahler so well as I and because I did not want the experiences we shared and the expressions of his thought to be crowded out of my own memory by the pressure and hurry of life. It was not originally my intention to have the book published during my lifetime. But now the whole of Europe has been rocked to its foundations and nothing stands where it did. Rodins bust of Mahler, which I presented to the Vienna Operahouse and which was unveiled by the last President of Austria, has now been removed from its pedestal. The wide street in Vienna named after Gustav Mahler has been renamed Meistersinger Street. The large sum of money subscribed throughout the world for a Gustav Mahler monument has been appropriated without ceremony to one of the usual welfare funds of annexed Austria. I therefore have no scruple in saying openly what I know from experience of persons who live their lives and play their parts in the Third Reich. The doors have been slammed. And not from one side only. All that I say of Richard Strauss is taken from the daily entries in my diary. It should not be forgotten that Richard Strauss, the greatest master of contemporary music in the first defcade of this century, was Gustav Mahlers only rival. Only those who were there at the time, and able to appreciate it, know what Mahler did for Vienna during the glorious years of his reign there. Today Germany is deprived of his music, and the memory of his life and compositions is carefully eflaced. In other countries the great conductors, Willem Mengdberg, Bruno Walter and Otto Klemperer exert themselves on his behalf, and the best of the young conductors follow their example. They keep the torch alight and hand it on, until the day when the doors of his own country are thrown open again and his work is joyfully welcomed there once more.

GUSTAV MAHLER MEMORIES AND LETTERS MAHLER AS A CONDUCTOR 1910 by Alma Mahler PREFACE I WROTE this book many years ago, and my only reason for doing so was because no one knew Gustav Mahler so well as I and because I did not want the ...

The Leadership Lessons of the U.S. Navy SEALS

The authors of this book have reverse-engineered the leadership techniques and strategies used to lead SEAL teams in combat and applied them to the business world. The lessons they present—lessons that focus on the ability to create, manage, and lead effective teams—are as appropriate in the boardrooms of New York as they are on the battlefield. The book will teach leaders how to:· Effectively communicate objectives in a way that builds loyalty, and educates and motivates your workforce. Construct and re-enforce organizational structures that optimize communication and decision-making processes. Acquire and keep essential team members without resorting to pay increases. Train and maintain an effective, market-leading team. Leverage team members to expand and contract a workforce rapidly without business risk. Turn an employee into a profit entrustingg real-life stories from the front lines to illustrate their points as well as examples from the business world, the Cannons’ book will provide valuable guidance to managers and leaders.

The authors of this book have reverse-engineered the leadership techniques and strategies used to lead SEAL teams in combat and applied them to the business world.

Medieval Maritime Warfare

Following the fall of Rome, the sea is increasingly the stage upon which the human struggle of western civilization is played out. In a world of few roads and great disorder, the sea is the medium on which power is projected and wealth sought. Yet this confused period in the history of maritime warfare has rarely been studied – it is little known and even less understood. Charles Stanton uses an innovative and involving approach to describe this fascinating but neglected facet of European medieval history. He depicts the development of maritime warfare from the end of the Roman Empire to the dawn of the Renaissance, detailing the wars waged in the Mediterranean by the Byzantines, Muslims, Normans, Crusaders, the Italian maritime republics, Angevins and Aragonese as well as those fought in northern waters by the Vikings, English, French and the Hanseatic League. This pioneering study will be compelling reading for everyone interested in medieval warfare and maritime history.

29. 30. 4. William of Poitiers, Gesta Guillelmi, trans. R. Davis and Chibnall (Oxford
, 1998), pt II, ch 3, 104–5. 5. William of Malmesbury, Gesta Regum Anglorum,
trans. R. Mynors, R. Thomson and M. Winterbottom (Oxford, 1998), bk III, 448–9.
6.

HBR's 10 Must Reads on Strategic Marketing (with featured article ?Marketing Myopia,? by Theodore Levitt)

NEW from the bestselling HBR’s 10 Must Reads series. Stop pushing products—and start cultivating relationships with the right customers. If you read nothing else on marketing that delivers competitive advantage, read these 10 articles. We’ve combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you reinvent your marketing by putting it—and your customers—at the center of your business. Leading experts such as Ted Levitt and Clayton Christensen provide the insights and advice you need to: • Figure out what business you’re really in • Create products that perform the jobs people need to get done • Get a bird’s-eye view of your brand’s strengths and weaknesses • Tap a market that’s larger than China and India combined • Deliver superior value to your B2B customers • End the war between sales and marketing Looking for more Must Read articles from Harvard Business Review? Check out these titles in the popular series: HBR’s 10 Must Reads: The Essentials HBR’s 10 Must Reads on Communication HBR’s 10 Must Reads on Collaboration HBR’s 10 Must Reads on Innovation HBR’s 10 Must Reads on Leadership HBR’s 10 Must Reads on Making Smart Decisions HBR’s 10 Must Reads on Managing Yourself HBR’s 10 Must Reads on Teams

Harvard Business Review, Clayton M. Christensen, Theordore Levitt, Philip
Kotler, Fred Reichheld ... by Philip Kotler, Neil Rackham, and Suj Krishnaswamy
PRODUCT DESIGNERS LEARNED YEARS ago that they'd save time and money
if ...

Good Works!

Marketing and Corporate Initiatives that Build a Better World...and the Bottom Line

Businesses can do well by doing good -- Kotler, Hessekiel, and Lee show you how! Marketing guru Philip Kotler, cause marketing authority David Hessekiel, and social marketing expert Nancy Lee have teamed up to create a guide rich with actionable advice on integrating marketing and corporate social initiatives into your broader business goals. Businesspeople who mix cause and commerce are often portrayed as either opportunistic corporate "causewashers" cynically exploiting nonprofits, or visionary social entrepreneurs for whom conducting trade is just a necessary evil in their quest to create a better world. Marketing and corporate social initiatives requires a delicate balancing act between generating financial and social dividends. Good Works is a book for business builders, not a Corporate Social Responsibility treatise. It is for capitalists with the hearts and smarts to generate positive social impacts and bottom-line business results. Good Works is rich with actionable advice on integrating marketing and corporate social initiatives into your broader business goals. Makes the case that purpose-driven marketing has moved from a nice-to-do to a must-do for businesses Explains how to balance social and business goals Author Philip Kotler is one of the world's leading authorities on marketing; David Hessekiel is founder and President of Cause Marketing Forum, the world's leading information source on how to do well by doing good; Nancy Lee is a corporate social marketing expert, and has coauthored books on social marketing with Philip Kotler With Good Works, you'll find that you can generate significant resources for your cause while achieving financial success.

It is for capitalists with the hearts and smarts to generate positive social impacts and bottom-line business results. With Good Works!, you'll find that you can simultaneously elevate your cause and your profits—the ultimate win-win.

The Egyptian Oracle Project

Ancient Ceremony in Augmented Reality

For more than 2,000 years, between 1500 BCE and 600 CE, the Egyptian processional oracle was one of the main points of contact between temple-based religion and the general population. In a public ceremony, a god would indicate its will or answer questions through the movements of a portable cult statue borne by priests or important members of the community. The Egyptian Oracle Project is an interactive performance that adapts this ceremony to serve as the basis for a mixed-reality educational experience for children and young adults, using both virtual reality and live performance. The scene is set in a virtual Egyptian temple projected onto a wall. An oracle led by a high priest avatar (controlled by a live human puppeteer) is brought into the presence of a live audience, who act in the role of the Egyptian populace. Through the mediation of an actress, the audience interacts with the avatar, recreating the event. The series of carefully focused essays in this book provides vital background to this path-breaking project in three sections. After a brief introduction to educational theatre and virtual reality, the first section describes the ancient ceremony and its development, along with cross-cultural connections. Then the development of the script and its performance in the context of mixed-reality and educational theatre are examined. The final set of essays describes the virtual temple setting in more detail and explores the wider implications of this project for virtual heritage.

D. Lorton, Ithaca, NY: Cornell University Press. Nambiar, A. (2011), “Sound
Spatialization for the Egyptian Oracle,” Master's thesis, Department of Digital
Media, Northeastern University. Nambiar, A. and Jacobson, J. (2012), “
Spatialized Audio ...

Microsoft Visual Basic 6.0 Certification Guide

With numerous hands-on activities this certification guide for Microsoft Visual Basic 6.0, provides all the certification information you need to prepare for the MCSD exam #70-176: Designing and Implementing Desktop Applications with Microsoft Visual Basic 6.0.

With numerous hands-on activities this certification guide for Microsoft Visual Basic 6.0, provides all the certification information you need to prepare for the MCSD exam #70-176: Designing and Implementing Desktop Applications with ...