Sebuah Panduan Bahasa Inggris untuk Para Pelaku Bisnis, Kalangan Profesional, dan Praktisi Hubungan Antarbangsa
Bahasa Inggris menjadi senjata utama untuk menyampaikan posisi dan kepentingan negara secara luas, tegas, jelas dan berbeda, namun santun, dan tidak menyinggung posisi maupun kepentingan negara lain. Untuk itu, pemahaman bahasa Inggris yang mendalam sangat penting, mulai dari pemahaman makna kata secara akurat, menguasai kosakata yang banyak, memahami jargon penting, keterampilan penempatan kata, penataan kalimat dan penyusunan paragraf yang indah sehingga menjadi klimaks dalam penyampaian gagasan Buku persembahan penerbit PrenadaMediaGroup
Bahasa Inggris menjadi senjata utama untuk menyampaikan posisi dan kepentingan negara secara luas, tegas, jelas dan berbeda, namun santun, dan tidak menyinggung posisi maupun kepentingan negara lain.
This textbook provides a comprehensive introduction for students and professionals who are studying English for business or workplace communication and covers both spoken and written English. Based on up-to-date research in business communication and incorporating an international range of real-world authentic texts, this book deals with the realities of communication in business today. Key features of this book include: use of English in social media that reflects recent trends in business communication; coverage of the concept of communicative competence; analysis of email communication; introduction to informal English and English for socialisation as well as goodwill messages, such as thank you or appreciation messages, which are a part of everyday interaction in the workplace; examination of persuasive messages and ways to understand such messages; an e-resources website that includes authentic examples of different workplace genres and a reference section covering relevant research studies and weblinks for readers to better understand the topics covered in each chapter. This book goes beyond the traditional coverage of business English to provide a broad and practical textbook for those studying English in a workplace setting.
This book goes beyond the traditional coverage of business English to provide a broad and practical textbook for those studying English in a workplace setting.
This book offers a complete course in effective business communication for use in schools and colleges of further education, suitable for those studying for examinations ranging from the elementary to those required by professional bodies.
A Course for Business Studies and Economics Students
This best selling course has been thoroughly revised to meet the needs of today's business and economics students. The English for Business Studies Audio CDs feature new authentic audio, including interviews with business people from key areas of business.
This short course is for learners who need to improve their ability to communicate when socialising, telephoning, presenting, taking part in meetings and negotiating. The course aims to build confidence and fluency by encouraging students to analyse tasks and take part in practice activities. This second edition has been redesigned and now includes a page of self-study tasks for each of the 15 units.
The course aims to build confidence and fluency by encouraging students to analyse tasks and take part in practice activities. This second edition has been redesigned and now includes a page of self-study tasks for each of the 15 units.
This comprehensive guide to the language of business is presented in a practical, user-friendly format. Terms from a wide range of business activities are explained, and features such as tips on presentations and sample letters are included.
