The Geometry of Multivariate Statistics

A traditional approach to developing multivariate statistical theory is algebraic. Sets of observations are represented by matrices, linear combinations are formed from these matrices by multiplying them by coefficient matrices, and useful statistics are found by imposing various criteria of optimization on these combinations. Matrix algebra is the vehicle for these calculations. A second approach is computational. Since many users find that they do not need to know the mathematical basis of the techniques as long as they have a way to transform data into results, the computation can be done by a package of computer programs that somebody else has written. An approach from this perspective emphasizes how the computer packages are used, and is usually coupled with rules that allow one to extract the most important numbers from the output and interpret them. Useful as both approaches are--particularly when combined--they can overlook an important aspect of multivariate analysis. To apply it correctly, one needs a way to conceptualize the multivariate relationships that exist among variables. This book is designed to help the reader develop a way of thinking about multivariate statistics, as well as to understand in a broader and more intuitive sense what the procedures do and how their results are interpreted. Presenting important procedures of multivariate statistical theory geometrically, the author hopes that this emphasis on the geometry will give the reader a coherent picture into which all the multivariate techniques fit.

This book is designed to help the reader develop a way of thinking about multivariate statistics, as well as to understand in a broader and more intuitive sense what the procedures do and how their results are interpreted.

Multivariate Statistical Methods

A First Course

Multivariate statistics refer to an assortment of statistical methods that have been developed to handle situations in which multiple variables or measures are involved. Any analysis of more than two variables or measures can loosely be considered a multivariate statistical analysis. An introductory text for students learning multivariate statistical methods for the first time, this book keeps mathematical details to a minimum while conveying the basic principles. One of the principal strategies used throughout the book--in addition to the presentation of actual data analyses--is pointing out the analogy between a common univariate statistical technique and the corresponding multivariate method. Many computer examples--drawing on SAS software --are used as demonstrations. Throughout the book, the computer is used as an adjunct to the presentation of a multivariate statistical method in an empirically oriented approach. Basically, the model adopted in this book is to first present the theory of a multivariate statistical method along with the basic mathematical computations necessary for the analysis of data. Subsequently, a real world problem is discussed and an example data set is provided for analysis. Throughout the presentation and discussion of a method, many references are made to the computer, output are explained, and exercises and examples with real data are included.

An introductory text for students learning multivariate statistical methods for the first time, this book keeps mathematical details to a minimum while conveying the basic principles.

The Customer Century

Lessons from World Class Companies in Integrated Marketing and Communications

Based on hundreds of hours of in-depth interviews with senior marketing and corporate communications managers from top companies such as Hewlett-Packard, Ericsson, Philips, and Xerox, this book is packed with hands-on advice to ensure business success in the new millennium. Companies must learn to integrate communications three dimensionally; externally with key customers, vertically between senior management and front-line workers, and horizontally across departments. Filled with hints, tips and strategies, this illuminating text shows readers the key to thriving in the upcoming 'customer century'.

Based on in-depth interviews with senior managers from companies such as Hewlett-Packard, Ericsson, Philips, and Xerox, this book is packed with hands-on advice to ensure business success in the upcoming 'customer century'.

Encyclopedia of Government and Politics

Modern courts are usually independent of other branches of government, but in
historical perspective many of the attributes associated with judicial
independence, legal professional competence and objectivity were absent or
considerably modified during the many centuries of judicial institutional
development which preceded the emergence of courts in the variety of
contemporary legal systems of the world. Martin Shapiro has correctly observed
that analysts of the attributes of courts ...

Lingua Franca in the Mediterranean

The subject of this study is the language of commerce and diplomacy during the period from 1500 BCE to 1500 CE. Based on texts of chancery provenance, its aim is the identification of a linguistic sub-system that effected and informed the major channel of international relations. The standard procedures of contact and exchange generated a format that facilitated inter-lingual transfer of concepts and terms. Lingua Franca refers to the several natural languages that served as vehicle in the transfer, but also to the format itself.

Covers the language of commerce and diplomacy during the period from 1500 BCE to 1500 CE. Aims at the identification of a linguistic sub-system that effected and informed the major channel of international relations.

Rethinking Industrial Relations

Mobilization, Collectivism, and Long Waves

This original book is a wide-ranging, radical and highly innovative critique of the prevailing orthodoxies within industrial relations and human resource management. It covers: * central problems in industrial relations * the mobilization theory of collective action * the growth of non-union workplaces and the prospects and desirability of a new labour-management social partnership * an historical account of worker collectivism, organization and militancy and state or employer counter mobilization * a critique of postmodernism and accounts of the end of the labour movement. Containing a detailed examination of the evolution of industrial relations, it argues that the area is often under-theorized and influenced by the policy agenda of the state or employers, and will prove informative reading for students of industrial relations.

Encompassing a detailed evolutionary examination, this original book is a wide-ranging, radical and highly innovative critique of the prevailing orthodoxies within industrial relations and human resource management.

IBM SPSS Statistics 19 Made Simple

This text combines simplicity and clarity of presentation with a comprehensive treatment of the use of SPSS19 for the analysis and interpretation of data.

Implementation of Total Quality Management

A Comprehensive Training Program

Here is a comprehensive guide for training a workforce in Total Quality Management (TQM). An ideal resource for trainers, Total Quality Management Implementation contains a complete presentation of all relevant aspects of TQM. It provides a ready-made training format that can be used in all operational seminar/workshop contexts and includes a full set of charts for use by trainers in their presentations of TQM. The book assumes the trainer has a basic understanding of quality management, and it does not repeat the numerous discussions of TQM concepts readily available in other works. Total Quality Management Implementation begins with an overview of the current status of TQM in the United States. It then presents W. Edward Deming's 14 point TQM philosophy, the core of his recommendations for achieving quality excellence through continuous improvement, along with a discussion of each point. The presentation charts have been designed to allow the trainer to adapt them to a particular organization's unique characteristics and to supplement or add to them as necessary to fully explain each point to a particular audience. The charts are arranged in sequential order and follow the approach used by the author in training seminars around the world. Trainers can easily manipulate the length of the presentation for different audiences and purposes. A reference section lists many books on TQM principles which provide a helpful refresher. Total Quality Management Implementation is a unique and helpful guide for trainers with a basic knowledge of TQM, college or university faculty teaching TQM seminars or courses, and consultants and quality professionals who could use a reference and checklist of TQM principles.

This ready-made training format follows the approach used by trainers in the United States, Australia, and Saudi Arabia. for readers with a basic understanding of quality management, this manual's presentation charts are easily modified to ...

Social Psychology of Consumer Behavior

The Social Psychology of Consumer Behavior brings together the most promising and theoretically fruitful research developments by internationally renowned scholars, whose work is at the cutting edge of research. Experts from both fields – social psychology and consumer behavior – provide an informed, up-to-date overview, from an original integrative perspective. The aim of this volume is two-fold. On the one hand, the application of social psychology to consumer behavior is meant to broaden the horizon of social psychologists. On the other hand, students and researchers of consumer behavior will be offered an advanced account of relevant theories tailored to their interests. While the range of topics is rather broad – including the construal of judgments and decisions, affective and cognitive feelings, social and media influences, and goals and self-regulation – each chapter is focused on one specific theoretical or methodological perspective and thereby gives a comprehensive and penetrative account of the relevant issues and the respective research. The volume provides an invaluable resource to students, researchers, and instructors in social psychology, consumer psychology, consumer behavior, and marketing.

Consumer. Behavior? MICHAELA WÄNKE Universität Basel The
topicofconsumer psychology typicallyprovokes twosortsof responses. Some
people find it fascinating, in particular, the effects of subliminally presented