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Kaizen Strategies for Customer Care

How to Create a Powerful Customer-care Program-- and Make it Work

"At last a book to show you in very practical terms what real changes you have to make to become truly customer focused." ¿ Cannon Ltd. A proven framework to implement a customer-focused strategy using the nine basic principles of Kaizen.

This book includes case histories of companies like Unipart and Cannon who have already discovered how successful Kaizen customer care can be when joined with traditional customer service strategies.