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Customer Loyalty

A Guide for Time Travelers

The authors argue that the best strategic approach for a company or organization is to regard customer loyalty as a continuing response to changes in society and that this perspective is often neglected in favour of shorter term considerations. They present a new approach that builds upon social and economic research to provide practical guidelines.

The authors argue that the best strategic approach for a company or organization is to regard customer loyalty as a continuing response to changes in society and that this perspective is often neglected in favour of shorter term ...

Creating a Customer-centered Culture

Leadership in Quality, Innovation, and Speed

Creating a Customer-Centered Culture shows you how to successfully apply existing traditional management tools to knowledge and service work. it teaches you to think like customers so you can implement an organizational culture transformation on your way to total quality management in a jargon-free, step-by-step way.

Creating a Customer-Centered Culture shows you how to successfully apply existing traditional management tools to knowledge and service work. it teaches you to think like customers so you can implement an organizational culture ...

The Oxford Guide to Literary Britain & Ireland

First published in 1977, this classic reference work is a gazetteer of almost 2,000 places - villages, towns, cities, and landscapes - in Britain and Ireland detailing their connections with the lives of famous writers. It invites the reader to explore the places where their favourite writers - from Jane Austen to Philip Pullman - were born, lived, were educated, worked, and drew inspiration. The entries elegantly interweave information with anecdote and quotation, to build a vivid picture of the day-to-day lives of the writers. The Guide is the ideal resource and companion for any literay pilgrimage in Britain or Ireland, and for the armchair literary traveller. New to this edition are special feature entries on writers particularly associated with places, including the Brontes, Walter Scott, and James Joyce, contributed by high-profile authors including Margaret Drabble and John Sutherland. The Guide also provides an index of author names, with mini biographies, enablingthe reader to track down all the places associated with their favourite writers. It is stunningly illustrated throughout, with colour plates, contemporary black-and white photographs, and beautifully illustrated maps of major literary cities such as Bath, Edinburgh, Dublin, and London, and boasts a fresh new design.

First published in 1977, this classic reference work is a gazetteer of almost 2,000 places - villages, towns, cities, and landscapes - in Britain and Ireland detailing their connections with the lives of famous writers.

The Oxford Handbook of Byzantine Studies

The Handbook contains eighty-nine articles by leading experts on all significant aspects of the diverse and fast-growing field of Byzantine Studies, which deals with the history and culture of the Byzantine Empire, the eastern half of the Late Roman Empire, from the fourth to the fourteenth century.

This handbook contains articles by leading experts on all significant aspects of the diverse and fast-growing field of Byzantine studies, which deals with the history and culture of the Byzantine Empire, the eastern half of the Late Roman ...

Inventing for Dummies

Many people have great ideas, but finding the right information about taking the next steps and turning your ideas into reality isn′t always easy. Written by a team of leading inventors and legal experts, this book guides you through every aspect of developing your inventive ideas. From protecting your invention and product development to finding investment and selling your product into the marketplace, Inventing For Dummies is the easiest way to get your great ideas off the ground and start your business.

Written by a team of leading inventors and legal experts, this book guides you through every aspect of developing your inventive ideas.

Teaching with Purpose

Closing the Research-practice Gap

Teaching with Purpose provides a framework for coordinating unique students and school with your desired educational outcomes and the education research literature. All this is explained within the book’s easy-to-grasp structure.

Teaching with Purpose provides a framework for coordinating unique students and school with your desired educational outcomes and the education research literature. All this is explained within the book's easy-to-grasp structure.