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Total Quality Management in Healthcare

Implementation Strategies for Optimum Results

This text explains the need for quality in healthcare, and defines quality from the healthcare professional's perspective. It provides guidance on appropriate strategies and implementation techniques, and includes a detailed discussion of ISO 9000 in healthcare. The impact of customer satisfaction is illustrated, and strategies are provided for a marketing approach to TQM in healthcare.

This text explains the need for quality in healthcare, and defines quality from the healthcare professional's perspective.