This book distinguishes itself from other SPSS resources through its unique integration of the research process (including design) and the use and interpretation of the statistics. Designed to help students analyze and interpret research data, the authors demonstrate how to choose the appropriate statistic based on the research design, interpret SPSS output, and write about the output in a research paper. The authors describe the use and interpretation of these statistics in user-friendly, non-technical language. The book prepares students for all of the steps in the research process, from design and data collection, to writing about the results. The new edition features SPSS 14.0 for Windows, but can also be used with older and newer versions. There are also new problems, expanded discussions of effect sizes, and an expanded appendix on getting started with SPSS. The book features discussions of writing about outputs, data entry and checking, reliability assessment, testing assumptions, and descriptive, inferential, and nonparametric statistics. Several related statistics are included in each chapter. SPSS syntax, along with the output, is included for those who prefer this format. Two realistic data sets are available on the book’s CD and are used to solve the end of chapter problems. SPSS for Introductory Statistics, Third Edition, provides these helpful teaching tools: • All of the key SPSS windows needed to perform the analyses • Complete outputs with call-out boxes to highlight key points • Interpretation sections and questions to help students better understand the output • Lab assignments organized the way students proceed when they conduct a research project • Extra SPSS problems for practice in running and interpreting SPSS • Helpful appendices on how to get started with SPSS, write research questions, and create tables and figures. This book is an ideal supplement for courses in either statistics or research methods taught in departments of psychology, education, and other social and health sciences. The Instructor’s Resource CD features PowerPoint slides and answers to and additional information on the questions and problems.
This book distinguishes itself from other SPSS resources through its unique integration of the research process (including design) and the use and interpretation of the statistics.
Suitable for undergraduate students studying Marketing Research. Marketing Research provides a step-by-step treatment of the major choices facing Marketing researchers when using SPSS. Although they may have an understanding of how SPSS works, they may not understand the statistics behind the method. This book bridges the gap. A top author team offer a concise approach to analysing quantitative marketing research data in practice.
This book bridges the gap by offering a introduction to marketing research techniques, whilst simultaneously explaining how to use SPSS to apply them. About the authors Wim Janssens is a researcher at the University of Antwerp, Belgium.
Ideal for those with a minimum of mathematical and statistical knowledge, Business Research Methods and Statistics Using SPSS provides an easy to follow approach to understanding and using quantitative methods and statistics. It is solidly grounded in the context of business and management research, enabling students to appreciate the practical applications of the techniques and procedures explained. The book is comprehensive in its coverage, including discussion of the business context, statistical analysis of data, survey methods, and reporting and presenting research. A companion website also contains four extra chapters for the more advanced student, along with PowerPoint slides for lecturers, and additional questions and exercises, all of which aim to help students to: - Understand the importance and application of statistics and quantitative methods in the field of business - Design effective research studies - Interpret statistical results - Use statistical information meaningfully - Use SPSS confidently
The book is comprehensive in its coverage, including discussion of the business context, statistical analysis of data, survey methods, and reporting and presenting research.
Creativity and development of human resources in Indonesia; papers of seminars.
Creativity and development of human resources in Indonesia; papers of seminars.
Human resources development, views from Indonesian Muslim, Buddhist, Hindu, and Christian intellectuals, papers of a seminar.
Human resources development, views from Indonesian Muslim, Buddhist, Hindu, and Christian intellectuals, papers of a seminar.
Issues on nationalism, democracy, and politics in Indonesia; collection of articles.
Issues on nationalism, democracy, and politics in Indonesia; collection of articles.
