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PhotoShop CS3 for Screen Printers

Companion CD contains logos, artwork, photos, and designs that demonstrate various techniques discussed in the book, along with project and exercise files! Photoshop CS3 for Screen Printers details the features of Photoshop CS3 and explains how to utilize the software in print facilities. This book takes you through the process step-by-step with a number of projects relating specifically to the needs of screen printers that range from configuring settings and creating custom background colors to building images with layers and colorizing images. Discover the impressive toolset Photoshop provides for creating and editing artwork. Learn how to create images and logos best suited for screen printing and offset printing. Find out how to perform color separations and print those separations using specialty films and vellums. Understand the pros and cons of using spot color, sublimation, heat transfers, and other printing technologies.

Ballew. Photoshop® CS3 for Screen Printers Joli Ballew Wordware Publishing,
Inc. Ballew, Joli Photoshop CS3 for screen printers / by Joli Title.

Management of a Sales Force

Management of a Sales Force is the best selling text in the sales management market, with a reputation for blending leading-edge research and student-friendly writing better than any other book. The 12th edition has been thoroughly revised to reflect all the changes that affect the sales manager's role, from the increasing globalization of business to savvier customers who now use the internet to research their purchasing decisions. All chapters have been updated with current company examples that demonstrate how the best sales executives are adapting to these and other new challenges. In addition, the latest sales management research studies and reports are presented in a straightforward, easy-to-read manner, making Management of A Sales Force, 12e, by far the most current sales management textbook on the market.

Updated to reflect the latest, cutting-edge issues, including technology and Internet selling, this book features a strong emphasis on relationship selling and particularly the use of team-selling.

Social Marketing

Changing Behaviors for Good

Turning Principle into Practice Social Marketing: Changing Behaviors for Good is the definitive textbook for the planning and implementation of programs designed to influence social change. No other text is as comprehensive and foundational when it comes to taking key marketing principles and applying them to campaigns and efforts to influence social action. Nancy R. Lee (a preeminent lecturer, consultant, and author in social marketing) and Philip Kotler (an influential individual in the field who coined the term “social marketing” in 1971 with Gerald Zaltman) demonstrate how traditional marketing principles and techniques are successfully applied to campaigns and efforts to improve health, decrease injuries, protect the environment, build communities and enhance financial well-being. The Fifth Edition contains more than 26 new cases highlighting the 10 step planning model, and a new chapter describing major theories, models and frameworks that inform social marketing strategies and inspire social marketers.

The Fifth Edition contains more than 26 new cases highlighting the 10 step planning model, and a new chapter describing major theories, models and frameworks that inform social marketing strategies and inspire social marketers.

Principles of Macroeconomics

PRINCIPLES OF MACROECONOMICS continues to be the most popular and widely used text in the economics classroom. The fifth edition features a strong revision of content in all 36 chapters while maintaining the clear, accessible writing style and precise presentation that are the hallmarks of this highly respected author. Dozens of new applications emphasize the real-world relevance of economics for today’s students through interesting news articles, realistic case studies, and engaging problems. The new edition also features an expanded instructor’s resource package designed to assist in course planning and classroom presentation, as well as full integration of content with Aplia. I have tried to put myself in the position of someone seeing economics for the first time. My goal is to emphasize the material that students should and do find interesting about the study of the economy.--N. Gregory Mankiw. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

--N. Gregory Mankiw. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Digital Design and Computer Architecture

ARM Edition

Digital Design and Computer Architecture: ARM Edition takes a unique and modern approach to digital design. Beginning with digital logic gates and progressing to the design of combinational and sequential circuits, Harris and Harris use these fundamental building blocks as the basis for what follows: the design of an actual ARM processor. With over 75% of the world’s population using products with ARM processors, the design of the ARM processor offers an exciting and timely application of digital design while also teaching the fundamentals of computer architecture. SystemVerilog and VHDL are integrated throughout the text in examples illustrating the methods and techniques for CAD-based circuit design. By the end of this book, readers will be able to build their own microprocessor and will have a top-to-bottom understanding of how it works. Harris and Harris have combined an engaging and humorous writing style with an updated and hands-on approach to digital design. Covers the fundamentals of digital logic design and reinforces logic concepts through the design of an ARM microprocessor. Features side-by-side examples of the two most prominent Hardware Description Languages (HDLs)—SystemVerilog and VHDL—which illustrate and compare the ways each can be used in the design of digital systems. Includes examples throughout the text that enhance the reader’s understanding and retention of key concepts and techniques. The Companion website includes a chapter on I/O systems with practical examples that show how to use the Raspberry Pi computer to communicate with peripheral devices such as LCDs, Bluetooth radios, and motors. The Companion website also includes appendices covering practical digital design issues and C programming as well as links to CAD tools, lecture slides, laboratory projects, and solutions to exercises.

By the end of this book, readers will be able to build their own microprocessor and will have a top-to-bottom understanding of how it works.

Creative After Effects 7

Workflow Techniques for Animation, Visual Effects and Motion Graphics

Realize your creative potential with a working knowledge of After Effects 7. Renowned artist and designer Angie Taylor demonstrates professional workflows and inspires with practical tutorial lessons that help put the theory (and you!) to work. You'll learn from a comprehensive survey of the new interface and features, with illustrated techniques for animation, visual effects and motion graphics. Practice exercises to reinforce essential techniques, and continuous projects challenge you with fantastically creative uses of the application. The companion DVD includes everything you'll need to complete the tutorials as well as an array of bonus plug-ins and demo software.

Compositing is the process of layering images or movies together to create a new
image or movie. There are several methods of compositing images together. In
this chapter we'll explore many ways of combining images including the use of ...

Hardening Linux

“Hardening” is the process of protecting a system and its applications against unknown threats. Hardening Linux identifies many of the risks of running Linux hosts and applications and provides practical examples and methods to minimize those risks. The book is written for Linux/UNIX administrators who do not necessarily have in-depth knowledge of security but need to know how to secure their networks.

The book is written for Linux/UNIX administrators who do not necessarily have in-depth knowledge of security but need to know how to secure their networks.