| 2019-04423-0001 |
Tersedia di Perpustakaan Universitas Pelita Bangsa
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| 2019-04202-0001 |
Tersedia di Perpustakaan Universitas Pelita Bangsa
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| 2018-04126-0001 |
Tersedia di Perpustakaan Universitas Pelita Bangsa
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By the author of the bestselling A Complaint Is a Gift (more than 100,000 copies sold) The first book to combine the dynamics of customer service with the psychology of branding-two of the most powerful concepts in business A comprehensive, practical guide that offers strategies, exercises and real-world examples of branded customer service in action Branding is an integral part of modern business strategy. But while there are dozens of books on branding products and marketing campaigns, nobody has applied the logic and techniques of branding to customer service -- until now. Branded Customer Service is a practical guide to moving service delivery to a new level so that brand reinforcement occurs every time customers interact with organizational representatives. Janelle Barlow and Paul Stewart show how to infuse an entire organization with brand values and create a recognizable style of service that reflects brand promises and brand images.
By the author of the bestselling A Complaint Is a Gift (more than 100,000 copies sold) The first book to combine the dynamics of customer service with the psychology of branding-two of the most powerful concepts in business A comprehensive, ...
The ability to analyze and understand massive data sets lags far behind the ability to gather and store the data. To meet this challenge, knowledge discovery and data mining (KDD) is growing rapidly as an emerging field. However, no matter how powerful computers are now or will be in the future, KDD researchers and practitioners must consider how to manage ever-growing data which is, ironically, due to the extensive use of computers and ease of data collection with computers. Many different approaches have been used to address the data explosion issue, such as algorithm scale-up and data reduction. Instance, example, or tuple selection pertains to methods or algorithms that select or search for a representative portion of data that can fulfill a KDD task as if the whole data is used. Instance selection is directly related to data reduction and becomes increasingly important in many KDD applications due to the need for processing efficiency and/or storage efficiency. One of the major means of instance selection is sampling whereby a sample is selected for testing and analysis, and randomness is a key element in the process. Instance selection also covers methods that require search. Examples can be found in density estimation (finding the representative instances - data points - for a cluster); boundary hunting (finding the critical instances to form boundaries to differentiate data points of different classes); and data squashing (producing weighted new data with equivalent sufficient statistics). Other important issues related to instance selection extend to unwanted precision, focusing, concept drifts, noise/outlier removal, data smoothing, etc. Instance Selection and Construction for Data Mining brings researchers and practitioners together to report new developments and applications, to share hard-learned experiences in order to avoid similar pitfalls, and to shed light on the future development of instance selection. This volume serves as a comprehensive reference for graduate students, practitioners and researchers in KDD.
This volume serves as a comprehensive reference for graduate students, practitioners and researchers in KDD.
The international perspective for this book is the unprecedented level of concern over deforestation, recognized by the meeting of world leaders at the 1992 Earth Summit, in Rio do Janeiro, and culminating in the appoint ment of the Intergovernmental Panel on Forests (IPF), under the auspices of the UN Commission on Sustainable Development. The wide range of issues covered by the authors in this volume reflects the breadth of the interna tional debate, from national policies and activist campaigning, through eco nomic and social objectives, to the sustainable management of forest and soil resources. Since the conservation campaigns of the 1980s, the focus of international concern has widened from tropical rain forests to all forest formations, in all regions, with increased recognition of global values and common responsibil ities. However, while forest cover in some temperate countries is increasing, irrational deforestation, at historically unprecedented levels of damage to biodiversity and to other environmental values, remains most acute in tropi cal countries, where the need to use the natural resources for sustainable development is greatest, and the capability weakest. While accepting the urgency of the situation, and the need for greater coherence of action at a global level, the 1997 report of the IPF to the UN Commission emphasized the powers and responsibilities of national governments, and the importance of National Forest Programmes, but with the fuller participation of local communities, and with enhanced access to international assistance.
The proliferation of rainforest conservation projects, and their apparent
indifference tothe actual culturesof forest people, can be illustrated from research
carried out inCameroon and Sierra Leone. These two countries represent,in
microcosm,almost allofthe ecological, sociocultural, colonial and postcolonial
processes which haveaffected theforest societies ofWestand CentralAfrica.
Ecologically, Sierra Leone andCameroon representthe Guinean and Congo
forest regions (seeFigure ...
The First World War, now a century ago, still shapes the world in which we live, and its legacy lives on, in poetry, in prose, in collective memory and political culture. By the time the war ended in 1918, millions lay dead. Three major empires lay shattered by defeat, those of Germany, Austria-Hungary, and the Ottomans. A fourth, Russia, was in the throes of a revolution that helped define the rest of the twentieth century. The Oxford History of the First World War brings together in one volume many of the most distinguished historians of the conflict, in an account that matches the scale of the events. From its causes to its consequences, from the Western Front to the Eastern, from the strategy of the politicians to the tactics of the generals, they chart the course of the war and assess its profound political and human consequences. Chapters on economic mobilization, the impact on women, the role of propaganda, and the rise of socialism establish the wider context of the fighting at sea and in the air, and which ranged on land from the trenches of Flanders to the mountains of the Balkans and the deserts of the Middle East. First published for the 90th anniversary of the 1918 Armistice, this highly illustrated revised edition contains significant new material to mark the 100th anniversary of the war's outbreak.
James Duane Squires, British Propaganda at Home and in the United States
from 1914 to 1917 (Cambridge, Mass., 1935). Roxanne Varzi, 'Iran's Pieta:
Motherhood, ... D. G. Wright, 'The Great War, Government Propaganda and
English “Men of Letters”', Literature and History, 7 (1978), 70–100. John Cammett
, Antonio Gramsci and the ... Georges Haupt, Socialism and the Great War: The
Collapse of the Second International (Oxford, 1972). John Horne, Labour at War:
France and ...
John L'Heureux is one of our most authoritative and compelling novelists, and An Honorable Profession, a New York Times Notable Book, is a "splendid novel" realized "superbly well" (Newark Star-Ledger) about an ordinary New England school where a young English teacher's life is about to undergo the most serious of tests. Miles Bannon works hard and strives to be fair; he enjoys his popularity with students -- a bit too much, sometimes -- but overall he is a good man. When he witnesses a group of students picking on one boy in the shower after football practice, he is suddenly forced to balance his responsibility for the situation with the unexpectedly intimate glimpse he now has of them. And when the victim begins to cling to him in the face of his own father's rejection, Miles finds it perhaps too welcome a feeling. Then comes an accusation of impropriety that will destroy his career -- and transform his life, and who he thought he was, forever. "An Honorable Profession is ... about survival both personal and professional, not merely that but survival with dignity and self-respect." -- Jonathan Yardley, The Washington Post Book World "A deeply ambitious novelist ... who isn't afraid of dealing with dark themes and what it means to be fully human." -- Robert Ward, The New York Times Book Review
She had a deep, full voice that made her seem worldly and comfortable. “Oh,
good,” Miles said, “I'm glad it's you.” “Ms. Sheehan, R.N.” she said, “but you can
call me Angie, and listen, your mother's doing fine, she's getting great care here,
so I want you home in bed, honey. You're beginning to look your age. What is it,
twentyfive? You need some rest.” She winked at Margaret. “You too, hon, even
though you look great. If I had your figure, I'd take right off for Hollywood, honest
to God.
UNDER NDA DO NOT ANNOUNCE UNTIL GREEN LIGHT EMAIL The 'satellite navigation' of Photoshop rather than the map: gets you directly where you want to go - no fuss!
(assuming you«ve saved it normally) if your settings later prove to be insufficient.
Making it move MAGE READY, the web-authoring companion to Photoshop, has
disappeared as of Photoshop CS3: its functionality has been bundled into the
main application. While it may not boast the versatility of Flash and other powerful
animation systems, animated GIFs are easy to create, take up very little file space
and can make web pages look that 1 much more special. One of the foremost ...
Loaded with the latest Photoshop tips and techniques The secrets of digital image editing - explained in plain English! Photoshop CS3 is a powerhouse, and here's the fast and easy way to get up to speed on all the coolest features. This friendly guide helps you get images into Photoshop - and then turn them into dazzling works of art. You'll see how to work in the right file formats, master the Brushes palette, get creative with filters, convert color to grayscale, and more! Adjust brightness, improve color, and fix flaws Take advantage of the Raw file format Composite images with layers and blending modes Automate your tasks with scripts and Actions Apply the new Smart Filters to Smart Objects
But rather than just adding them into Photoshop CS3 and making everyone pay
the costs for developing these features that few will use, Adobe packaged them
as a separate, higher-priced version of the software. “Let those who need the
new features subsidize their costs!” was the decision. And, in my opinion, it was a
fine decision. As I explain, these extended features don't really have a place in
the workflow of most Photoshop users. That doesn't mean that if you do have
Photoshop ...
