Sebanyak 92 item atau buku ditemukan

Introducing Business English

Introducing Business English provides a comprehensive overview of this topic, situating the concepts of Business English and English for Specific Business Purposes within the wider field of English for Special Purposes. This book draws on contemporary teaching and research contexts to demonstrate the growing importance of English within international business communication. Covering both spoken and written aspects of Business English, this book: examines key topics within Business English, including teaching Business English as a lingua franca, intercultural business interactions, blended learning and web-based communication; discusses the latest research on each topic, and possible future directions; features tasks and practical examples, a section on course design, and further resources. Written by two leading researchers and teachers, Introducing Business English is a must-read for advanced undergraduate and postgraduate students studying Business English, Business English as a Lingua Franca, and English for Specific Business Purposes.

This book draws on contemporary teaching and research contexts to demonstrate the growing importance of English within international business communication.

The Use of English in Institutional and Business Settings

An Intercultural Perspective

This book explores the intercultural problems related to the widespread use of English in written and oral communication by native and non-native speakers in institutional and business settings. Each chapter looks at a different set of issues emerging from the confrontation of cultures across national, institutional and organizational discourse communities, taking an intercultural or cross-cultural approach. The focus is on workplace settings, both in institutional and business contexts (e.g. politics, public services, media, international corporate communication, advertising, business negotiations, etc.). The theme is all the more interesting today not only in consideration of the sheer magnitude of this phenomenon and its capillary spread, but above all on account of the pervasive penetration of English into professional and workplace contexts as a communication language also for local/internal communication. The complexity of intercultural communication as an object of research is reflected in the variety of the topics explored, the range of settings investigated, and the diversity of methodological approaches taken.

This book explores the intercultural problems related to the widespread use of English in written and oral communication by native and non-native speakers in institutional and business settings.

Communication and Information Beyond Boundaries: Seminar Macom III Book Chapter

Book Chapter yang dipresentasikan pada Magister of Communication (MACOM) III UNPAD 2019 bertemakan “Communication and Information Beyond Boundaries”, dengan sub tema: Kajian Media dan Budaya, Hubungan Masyarakat, Komunikasi Bisnis, Komunikasi Kesehatan, Informasi dan Perpustakaan, serta Ilmu Komunikasi secara umum. Fenomena komunikasi dan informasi pada era disrupsi berada pada persimpangan batas, yang memperlihatkan ciri struktur sosial, institusi dan budaya yang dapat ditemukan pada teknologi dan praktik komunikasi. Book Chapter ini memberikan gambaran tentang komunikasi dan informasi yang berperan melintasi batas dalam bidang sosial, budaya, politik, maupun teknologi.

Book Chapter yang dipresentasikan pada Magister of Communication (MACOM) III UNPAD 2019 bertemakan “Communication and Information Beyond Boundaries”, dengan sub tema: Kajian Media dan Budaya, Hubungan Masyarakat, Komunikasi Bisnis, ...

The Role of Data at the Semantics-Pragmatics Interface

To join the recent debate on data problem in linguistics, this collection of papers provides complex dual purpose analyses at the interface of semantics and pragmatics (including historical, lexical, formal and experimental pragmatics). Based on several current theories and various types of data taken from a number of languages, it discusses object theoretical issues of referentiality, scalar implicatures, implicit arguments, grammaticalization, co-construction and syntactic alternation in their mutual connections to metatheoretical questions concerning the relationship between data and theory.

In section 1.2 we saw that the standard neoGricean literature (Atlas and Levinson
1981; Gazdar 1979; Horn 1972 i.a.), as well as Levinson (2000) and Chierchia (
2004), advocates a common view, arguing that the semantic meaning of ...

Discourse Analyisis and Terminology in Languages for Specific Purposes/ Analisis del discurso y terminologia del lenguage para fines especificos

This important work collects studies and reflections on such relevant themes about LSP as medical English, the language of advertising and journalism, telecommunications, data processing terminology, trade and juridical English¿ Although most of the works are related to English, there are also works related to German or French among others. .

ISENBERG, H. (1983): «Cuestiones Fundamentales de Tipologia Textual», en
BERNARDEZ, E. (ed.), Linguistica del Texto, Madrid, Arco/Libro, 95-129.
KJNTSCH, W. (1982): «Text Representations», en OTTO, W. y S. WHITE (eds.),
Reading ...

The Cambridge Guide to Literature in English

A reference guide to world literature in English includes information on writers, works, genres, and movements.

A reference guide to world literature in English includes information on writers, works, genres, and movements.

The Oxford illustrated literary guide to Canada

Describes historic homes, museums, and literary points of interest in each province and territory

Describes historic homes, museums, and literary points of interest in each province and territory

The Oxford Handbook of the History of English

This ambitious Handbook takes advantage of recent advances in the study of the history of English to rethink the understanding of the field.

This ambitious Handbook takes advantage of recent advances in the study of the history of English to rethink the understanding of the field.

The Oxford Handbook of Religion and the American News Media

Whether the issue is the rise of religiously inspired terrorism, the importance of faith based NGOs in global relief and development, or campaigning for evangelical voters in the U.S., religion proliferates in our newspapers and magazines, on our radios and televisions, on our computer screens and, increasingly, our mobile devices. Americans who assumed society was becoming more and more secular have been surprised by religions' rising visibility and central role in current events. Yet this is hardly new: the history of American journalism has deep religious roots, and religion has long been part of the news mix. Providing a wide-ranging examination of how religion interacts with the news by applying the insights of history, sociology, and cultural studies to an analysis of media, faith, and the points at which they meet, The Oxford Handbook of Religion and the American News Media is the go-to volume for both secular and religious journalists and journalism educators, scholars in media studies, journalism studies, religious studies, and American studies. Divided into five sections, this handbook explores the historical relationship between religion and journalism in the USA, how religion is covered in different media, how different religions are reported on, the main narratives of religion coverage, and the religious press.

Divided into five sections, this handbook explores the historical relationship between religion and journalism in the USA, how religion is covered in different media, how different religions are reported on, the main narratives of religion ...